IÑAKI PERIAÑEZ CAÑADILLAS
- Knowledge area
- Marketing and Market Research
- Department
- Financial Economics II (Business Economics and Marketing)
- Centre
- Faculty of Economics and Business
- Electronic mail
- inaki.perianez@ehu.eus
Bachelor in Business Administration at the Faculty of Economics and Business of the UPV / EHU. 1988. He teaches from 1989 to the present in topics related to the marketing area. Doctor in Economic and Business Sciences, Commercialization and Market Research area in 1994. Doctoral Thesis: Political Marketing.
Director of the master's degree in marketing of the UPV / EHU 1989 until the year 2001
Director of the Institutional Evaluator Service of the UPV / EHU since 2003, until March 2010.
Director of the Official Master's Degree in Business Management from the Innovation and Internationalization of the UPV / EHU 2011-13.
He is currently Vice-Dean of Quality and Teaching Innovation, Entrepreneurship and Employability of the Faculty of Economics and Business of the UPV / EHU.
Assessor of ANECA in programs related to qualifications, the quality agency of Castile and Leon (ACSUCYL), agency Catalonia (AQU) and the Valencian Agency for Accreditation and Prospecting (AVAP). Evaluator of Euskalit, Basque Foundation for quality.
Author of 28 articles, with a recognized stretch of research and various publications on marketing, evaluation and accreditation of degrees..He has collaborated and directed several research projects related to quality in higher education and the commercial area. He has made more than 70 papers and communications related to marketing and quality assessment in higher edu. (ECYS.14) Promoting the Circular and Sustainable Economy in the Basque Country based