Contact details

dr. Josefine Geiger
Assistant Professor Social and Environmental Psychology
Campus Fryslân
Sustainable Entrepreneurship in a Circular Economy — Faculty Board
Wirdumerdijk 34
8911 CE Leeuwarden
The Netherlands

Linkedin: https://nl.linkedin.com/in/josefinegeiger

Short biography

Josefine Geiger’s research focuses on understanding and promoting sustainable and healthy behaviours. Specifically, she investigates topics such as the Circular Economy, Microplastics, Circular Plastic, and Recycling. Collaborating with experts from various fields and practitioners, her goal is to develop effective strategies for behaviour change. She does this by exploring how design, art, and serious games that integrate theories on behaviour change can raise awareness of pressing societal challenges and encourage individuals to adopt more sustainable and healthy behaviours.

List of selected ongoing projects

• 2023-2025 ZONMW Microplastics and Citizens grant.  This project aims to better understand what psychological factors drive people to engage in MNP protective behaviors and to develop innovative behavioral interventions to promote MNP protective behaviors.

• 2024 - 2028 Wad gaat om project (Consortium grant). This project aims to reduce plastic pollution in the Wadden sea area through a circular approach and system change.

• 2025 - 2028 Care2Change (Consortium grant). This project aims at a more sustainable healthcare sector by reducing the pollution caused by healthcare.