Ainara Larrondo Ureta is Senior Lecturer (trilingual profile) in the Department of Journalism at the University of the Basque Country (UPV/EHU). She holds a Ph.D. in Journalism and a Master's degree in Contemporary History from the UPV/EHU. She has been a postdoctoral visiting researcher at the University of Glasgow (Scotland, 2012) and a visiting teacher (PAP-Erasmus) at the Università Cattolica del Sacro Cuore in Milan (Italy, 2018), the University of Udine (Italy, 2018), Hanze University of Applied Sciences in Groningen (The Netherlands, 2017) and Beira Interior (Portugal, 2013). She is the Journalism Grade Coordinator at the UPV/EHU.

As a researcher, she has been awarded four six-year research periods by the Spanish State Research Agency (CNEAI), one of them transfer type.

She has teaching experience in undergraduate subjects related to media storytelling (Newswriting, Opinion genres, Feature and in-depth storytelling, Writing and creation of web content), and others (Introduction to Online Journalism, Ethics and journalistic profession, Print media technology). At the postgraduate level, she teaches subjects related to digital communication and online journalism.

She has published more than two hundred works in the form of chapters, books and articles in quality academic journals, more than twenty of which are included in indexes and impact positions (Q1 and Q2 of the JCR-Social Science Citation Index and SJR-Scopus, Dialnet Metrics, FECYT Spain, and others). She has presented more than sixty papers and communications at national and international conferences.

These publications have been developed in the framework of her continuous participation in more than twenty research projects funded in competitive public calls at European, national (Spanish Ministry's National Plans), and regional (Basque Government/Eusko Jaurlaritza, UPV/EHU and others) levels. Since 2015 she is Main Researcher of 'Gureiker' Consolidated Group (A Type) of the Basque University System (IT1112-16; IT1496-22) (Funded by the Basque Government). She has participated in five Educational Innovation Projects, in three of them as coordinator, and is currently involved in three other projects, one of them ENLIGHT, in collaboration with the University of Galway (Ireland) and the University of Bratislava (Eslovaquia). This innovative educational activity has been developed within the framework of KZBerri Educational Innovation Specialised Group, distinguished with an IKD teaching mention by the UPV/EHU's Educational Advisory Service. He has led and participated in several relevant research and transfer contracts with public entities (Euskal Irrati Telebista, EITB). During her career, she has supervised several doctoral theses and Master's Degree Final Projects (TFM). She has held also various university management positions, being Vicedean of Infrastructures (2015-2021).

• ORCID: 0000-0003-3303-4330  
• Web of Science Researcher ID: U-3029-2019
• Scopus ID: 56507340200
• Índice H (20) Google Scholar
• UPV/EHU Scientific Production Website

• Digital communication and innovation; journalistic narratives and genres; media, gender perspective and feminism; political, public and corporate communication; history of journalism.

• Peña-Fernández, S.; Larrondo Ureta, A.; Morales i Gras, J. (2023). Feminism, gender identity and polarization in TikTok y Twitter. Comunicar, 75(2), 1-12.
• Larrondo Ureta, A. et al. (2022). University teaching experiences with Sustainable Development Goals (SDG): promoting transversal competencies in online journalism. Applied Environmental Education & Communication, 21(2): 140-149 ISSN: 1533-015X. 
• Peña-Fernández, S.; Larrondo-Ureta, A.; Morales-i-Gras, J. (2022). Current affairs on TikTok. Virality and entertainment for digital natives. Profesional de la información, 31(1).
• Larrondo Ureta, A.; Orbegozo Terradillos, J. (2022). Hashtivism’s potentials for mainstreaming feminism in politics: the Red Lips Revolution transmedia narrative. Feminist Media Studies, 22(5): 1139-1162.  ISSN: 1468-0777. Online ISSN: 1471-5902.
• Larrondo-Ureta, A.; Peña-Fernández, S.; Morales-i-Gras, J. (2021). Disinformation, vaccines, and Covid-19. Analysis of the infodemic and the digital conversation on Twitter. Revista Latina de Comunicación Social, 19.
• Larrondo Ureta, A. et al. (2021). Cooperação virtual e ODS nas universidades do espaço ibero-americano - ferramentas de inovação no ensino do ciberjornalismo. PragMATIZES, 21, 150-164. ISSN: 2237-1508.
• Larrondo-Ureta, A.; Meso-Ayerdi, K.; Peña-Fernández, S. (2020). Shared Spaces for News Content Production in Spanish Online Media. In: J. Vázquez-Herrero et al. (Ed.), Journalistic Metamorphosis. Media Transformation in the Digital Age (pp.113-127). Berlín: Springer.
• Larrondo-Ureta, A. et al. (2020). Innovación educativa para la internacionalización y la convergencia de la enseñanza del ciberperiodismo en Iberoamérica. Anàlisi, 62, 35-56.
• Larrondo-Ureta, A.; Peña-Fernández, S.; Agirreazkuenaga-Onaindia, I. (2020). Hacia una mayor participación de la audiencia: experiencias transmedia para jóvenes. Estudios sobre el Mensaje Periodístico, 26(4), 1445-1454.
• Larrondo-Ureta, A.; Peña-Fernández, S.; Agirreazkuenaga-Onaindia, I. (2020). Comments, What For? User Participation and Quality of the Debate in Four European Newspapers Political J-blogs. Media Watch, 11(2), 247-262.
• Larrondo-Ureta, A.; Peña-Fernández, S.;  Fernandes-Teixeira, J. (2020). Online Journalism Teaching and Learning Processes Beyond the Classroom and the University: Experiences in International Virtual Collaboration on Multimedia Projects. Journalism & Mass Communication Educator.
• Peña-Fernández, S.; Meso-Ayerdi, K.; Larrondo-Ureta, A. (2020). Active audiences: Empowering citizens’ discourse in the hybrid media system. Madrid: McGraw-Hill.
• Larrondo-Ureta, et al. (2020). Gizarte komunikazioa irakatsi-ikasteko UPV-EHUren hezkuntza berrikuntza esperientziak (2010-2020): IKTak, POIak, nazioartekotzea eta GJHak. Mediatika, 18.
• Orbegozo-Terradillos, J.; Larrondo-Ureta, A.; Morales i Gras, J. (2020). Influencia del género en los debates electorales en España: análisis de la audiencia social en #ElDebateDecisivo y #L6Neldebate. El Profesional de la Información, 29(2).
• Larrondo Ureta, A. (2019). (In)visibility of feminism in the media. The depiction of the second-wave women’s movement in Spain. Feminist Media Studies, 20(1), 70-85.
• Larrondo Ureta, A. (2019). Scope and Difficulties of the Transmedia Practice.A Case Study on the Spanish PSM System. Journalism Practice, 14(8), 991-1007.
• Larrondo Ureta, A.; Morales i Gras, J.; Orbegozo Terradillos, J.(2019). Feminist hashtag activism in Spain: measuring the degree of politisation of online discourse on #YoSíTeCreo, #HermanaYoSíTeCreo, #Cuéntalo y #NoEstásSola. Communication & Society, 32(4), 207-221.
• Larrondo Ureta, A.; Orbegozo Terradillos, J. (2019). Feminismoari XX. mendean ezarritako ikusezintasun mediatikoaren azterlana: mugimendu sufragistaren eta Emakumearen Askapen Mugimenduaren borroka komunikatiboa. Mediatika, 17, 111-133.
• Larrondo Ureta, A.; Peña-Fernández, S.; Orbegozo Terradillos, J. (2019). Palabra de candidata. La limitada influencia del género en el discurso electoral en Twitter. Comunicación y medios, 40, 114-126.
• Orbegozo, J.; Morales, J.; Larrondo, A. (2019). Feminismos indignados ante la justicia: la conversación digital en el caso de 'La Manada'. IC (Revista de Información y Comunicación), 16, 211-247.
• Larrondo Ureta, A.; Peña-Fernández, S. (2018). Keeping pace with journalism training in the age of social media and convergence: How worthwhile is it to teach online skills?, Journalism, 19(6), 877.891.
• Larrondo Ureta, Ainara; Rivero Santamarina, Diana (2017). A case study on the incorporation of gender-awareness into the university journalism curriculum in Spain. Gender and Education, [2019: 31(1), 1-14].
• Larrondo Ureta, A. (2017). Regional parties’ web strategies in the age of virtual dialogue and closeness. Electronic Government,13(3), 183-199.
• Larrondo Ureta, A. (2017). Berrikuntza eta egokitzapen estrategikoa konbergentzia-eremuan: Euskal Autonomia Erkidegoko informazio-enpresen erantzuna. ZER, 22(42), 97-117.
• Larrondo Ureta, A. (2016). The advance of autonomous public televisions in the convergent scenario: analysis of transmedia journalistic experiences in EITB and CCMA. Communication & Society, 29 (4), 107-120.
• Larrondo Ureta, A. (2016). Comunicación organizacional ante el reto de la estrategia multiplataforma y 2.0: la experiencia de los partidos políticos en el País Vasco. Profesional de la información, 25(1), 114-123.

• Larrondo Ureta, Ainara; Domingo, David; Erdar, Ivar John; Masip, Pere; Van der Bulck, Hilde (2016). Opportunities and Limitations of Newsroom Convergence. A comparative study on European public service broadcasting organisations. Journalism Studies, 17(3), 277-300.

• Automated counter narratives against misinformation and hate speech for journalists and social media (MR Simón Peña-Fernández), Spanish Ministry of Science and Innovation, 2022-2024.
• Tools for the analysis of parliamentary discourses: polarization, subjectivity and affectivity in the post-truth era (MR Simón Peña-Fernández & Rodrigo Agerri-Gascón), UPV/EHU, 2020-2021. 
• Foresight- Future Oriented Education for Students Incorporating GSC in High-paced Times, 2018-2021, European Commission (2018-1-TR01-KA203-058835) 
• Noticias, redes y usuarios en el sistema híbrido de medios (MR Simón Peña Fernández), Spanish Ministry of Science, Innovation and Universities, 2019-2021.
• Red de Excelencia: Hacia un periodismo inclusivo: convergencia y rol del periodismo español en el escenario de la comunicación global de excelencia, 2017-2019, Spanish National Programme for Fostering Excellence in Scientific and Technical Research
• Audiencias activas y viralización y transformación de los mensajes periodísticos (MR Koldo Meso), Ministry of Economy and Competitiveness, 2016-2018
• Audiencia activas y periodismo. Análisis de la calidad y regulación de los contenidos elaborados por los usuarios, (MR Koldo Meso), 2013-2015,  Ministry of Economy and Competitiveness
• Gureiker, 2016-2021, Grupo de Investigación Consolidado de tipo A del Gobierno Vasco (IT1112-16) (MR Ainara Larrondo & Simón Peña).
• Perfiles digitales de los periodistas vascos y diálogo con las audiencias, UPV/EHU & Journalists' Association of the Basque Country (MR Jesús Pérez), 2018-2020
• Herramientas audiovisuales para el empoderamiento de comunidades desfavorecidas en la implementación de los objetivos de desarrollo sostenible (MR Irati Agirreazkuenaga), 2016-2017, UPV/EHU (Development Cooperation projects)

• Vice-Dean for Infrastructures, Faculty of Social Sciences and Communication (Jan. 2015-Mar. 2021)
• Academic Secretary, Dept. of Journalism (II) (2013-2015)
• Journalism Grade Coordinator (2021-)
• Member of scientific and organisational committees (International Conference of Online Journalism, International Conference of the Spanish Society of Journalism -SEP, EMAKOM Women and Media Seminar, etc.).
• Member of the editorial committee of communication and journalism journals (Mediatika, Anàlisi, ZER, RAE-IC).

• Gureiker (IT-1496). Main Researcher. Consolidated research group (type A) of the Basque university system
• Research lines:
  • Networked media, digital communication trends and innovation.
  • Journalism and artificial intelligence
  • New journalistic and informative narratives on the Internet.
  • Social networks use in journalism and corporate communication
  • Digital literacy, media use
  • Teaching-learning of communication and journalism, professional profiles