EDICIONES-ANTERIORES

Previous editions

The International Congress on Teaching Cases Related to Public and Non-Profit Marketing is an annual event, organized by the main universitiesor scientific institutes, which offers a discussion forum between lecturersandstudents about cases and initiatives of a responsible and / or sustainable naturedeveloped by entrepreneurs, companies, administrations and organizations withoutprofit motive. To this end, participants develop and present their owncase studies highlighting examples of good -and not thatgood-public and non-profit marketing practices.

Previous editions held so far are:

  • XII International Congress of Teaching Cases related to Public and Non-profit Marketing
    “Innovative driving marketing for a better world. The emergence of social proposals in pandemic times”
    Setúbal (Portugal), December 18, 2020
    Organized by the Polytechnic Institute of Setúbal (Portugal)

  • XI International Congress of Teaching Cases related to Public and Non-profit Marketing
    “Marketing in the era of the collaborative economy”
    Oviedo (Spain), December 13, 2019
    Organized by the University of Oviedo (Spain)

  • X International Congress of Teaching Cases related to Public and Non-profit Marketing
    “Positive Marketing”
    Covilha (Portugal), December 14, 2018
    Organized by the University of Beira Interior (Portugal)

  • IX International Congress of Teaching Cases related to Public and Non-profit Marketing
    “Utopian Marketing”
    A Coruña (Spain), November 17, 2017
    Organized by the Faculty of Economics and Business of the University of A Coruña (Spain)

  • VIII International Congress of Teaching Cases related to Public and Non-profit Marketing
    Porto (Portugal), December 16, 2016
    Organized by the ISCAP Polytechnic Institute of Porto (Portugal)

  • VII International Congress of Teaching Cases related to Public and Non-profit Marketing
    Jerez de la Frontera (Spain), December 18, 2015
    Organized by the University of Cádiz (Spain)

  • VI International Congress of Teaching Cases related to Public and Non-profit Marketing
    Coimbra (Portugal), December 13, 2014
    Organized by ISCAC Business School (Portugal)

  • V International Congress of Teaching Cases related to Public and Non-profit Marketing
    Badajoz (Spain), December 19, 2013
    Organized by the University of Extremadura (Spain)

  • IV International Congress of Teaching Cases related to Public and Non-profit Marketing
    Felgueiras (Portugal), December 14, 2012
    Organized by the School of Technology and Management of Felgueiras (Portugal)

  • III International Congress of Teaching Cases related to Public and Non-profit Marketing
    Granada (Spain), December 16, 2011
    Organized by the University of Granada (Spain)

  • II International Congress of Teaching Cases related to Public and Non-profit Marketing
    Covilhã (Portugal), December 17, 2010
    Organized by the University of Beira Interior (Portugal)

  • I International Congress of Teaching Cases related to Public and Non-profit Marketing
    León (Spain), December 18, 2009
    Organized by the University of León (Spain)